Drew Olanoff is a young California man diagnosed with Stage III Hodgkin's Lymphoma who has taken a decidedly 21st century approach to fighting his cancer: using the viral nature of the internet in a big way.
He's started a web site, blamedrewscancer.com where you can go and blame whatever the hell you want on Drew's cancer. Step in a pile of dog crap this morning? Blame Drew's cancer. Blow a date? Blame Drew's cancer. Get fired? Blame Drew's cancer. Have an itch you can't reach? Blame Drew's Cancer.
But you have to blame his cancer in a certain way. On Twitter, if you mention "#BlameDrewsCancer" in a Tweet, the organizations Drew has sponsoring his fight will make a donation to the American Cancer Society and the Make-a-Wish Foundation.
So far on Twitter, 8,264 people have blamed 14,697 things on Drew's cancer. Personally, I just became the 8,265th person; I blamed Drew's cancer for my bad hair day.
If you're on Facebook, check out his causes page.
Drew's a pretty clever guy. Before he even knew he had cancer, he put up for auction on Twitter a part of his body on which the winning Twitter bidder could have their name tattooed. The winning bidder was $2,112, all of which he gave to the Make-a-Wish Foundation.
Rock on Drew: Your cancer sucks. Your angle rules.